our mission

SHE x SHINES is a platform for multipassionate women to support and learn from other women through Connection, Community, and GirlTalk.


Whether you're a full-time entrepreneur, dabbling with a few passion projects along with your career, or even juggling multiple jobs and roles in your life, we are here for you, queen! We want to connect you with the "how-to" and your fierce crew through our events, Academy, and Podcast, so we can all grow professionally and personally...

 ...with a glass of champagne in hand!

our story

"We went out to coffee - turned drinks- and knew right then we wanted to do something together... We just didn't know what that would be."

SHE x SHINES is a combination of Anna Laura & Alexandria's shared mission in the power of women supporting women and dreaming big.


Alex and Anna Laura met through Instagram, connecting over speech therapy, health and fitness, and their shared love of social media.

Over the next eighteen months, each went on a parallel journey pursuing various ways to serve women- Alex through her SHE events, connecting local career women, and Anna Laura through her business, The Shine Studio, where she serves women-owned businesses through brand photography. They continued to meet up for their business meetings, sharing resources to help one another grow.

"We were doing two separate things, but the one common thread was we both had a passion for helping other women find their own niche and passions."


In 2018, in the spirit of Connection, Community, and GirlTalk, the two women combined forces , and SHE x SHINES was created!

Keep reading to more about these multipassionate powerhouses!

meet the founders

Anna Laura Sommer

Born an Arkansas farm girl and now serial entrepreneur & brand photographer at her company, The Shine Studio, Anna Laura loves creating spaces for creatives & professionals to shine.


After losing her oldest brother in Afghanistan, Anna Laura went through years of feeling lost and aimless Being in community with other women helped her heal, and she felt called to foster that space for other women- whether in a photography sesh, SXS event, or just a good ol' coffee date!

Loves: champagne and a good photo op!, her hubs & fur babies, and saying "y'all" and "bless your heart"- like any true Southern gal!

Alexandria Wynter Russell

As an NYC native and Philly transplant, Alex has made a new home in the city of brotherly love as a speech-language pathologist and entrepreneur.

As a proud career woman scrolling the 'Gram, Alex felt there was a space missing in the social media world for career women with an entrepreneurial drive and women working multiple jobs or businesses. In 2018, Alex launched SHE with Alex Wynter - a networking club & social list for professional women in the city. Shortly after, Alex combined SHE with Anna Laura into SHExSHINES. 

Alex continues to work full time as a medical speech language pathologist, in addition to helping women who work full time find their confidence to launch their business!


Loves: Her preferred method of hanging out includes champagne, bacon, and anything that glitters.

interested in joining the SXS team?

contact us

I attended my first event this month, and it was amazing! Anna Laura and Alex did such a great job of creating an event atmosphere that was exciting and electric, but warm and welcoming at the same time. Truly felt like hanging out with old friends!

Melody B.

graphic designer

connect with @shexshines

© 2019 SHE x SHINES, LLP; designed with love by The Shine Studio          Questions / hello@shexshines.com

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