055. One of the biggest mistakes you’re making with your marketing & how to fix it with Ellen Yin
Listen On: Apple Podcasts | Spotify
Have you ever felt stuck or confused with how to really market and sell your offer without confusing your audience?...or yourself lol. Feeling overwhelmed by the launch process? Well no worries gfs, we are here with marketing minimalist expert, Ellen Yin- the founder of Cubicle to CEO, an online membership teaching service solopreneurs how to make their first $10K month - without a large audience or posting every day.
To date, Ellen has served over 4,000 entrepreneurs (and still growing daily) through her online courses + services. In today’s episode you’ll learn from Ellen, step-by-step how to successfully market your offer with confidence. Get a pen and paper ready, because you’re about to walk away with a brand new launch strategy queen!
LISTEN TO THE EPISODE
You don't want to miss:
Hard skills vs. soft skills and their effects on your business
Marketing on a limited budget
One of the biggest mistakes you’re making with your marketing & how to fix it
Taking the first step to make money with your brand
Resources from this episode:
Join The SXS Facebook group to download Ellen’s course Hashtag Hacks and grab the link for her live training on making your first $10k without a large audience
Learn about Ellen's consistent cash flow system & download your free workbook
Don’t forget to leave us a review/comment. Let us know what need you’re filling with your business or a key takeaway from this episode... and don't forget to subscribe, so you never miss an episode!
Show Notes:
An accidental entrepreneur: Ellen’s journey into entrepreneurship
Hard skills vs. soft skills and their effects on your business
3 keys you can invest to accelerate your business
Top piece of advice based on lessons learned as an entrepreneur.
Be flexible to what you are trying to achieve
Learn how to pivot and persist.
One of the biggest mistakes you’re making with your marketing & how to fix it
How to market multiple offers
How to market on a limited budget
How to take the first step toward monetization
Where to connect with Ellen
SXS Rapid Fire Question round
About Ellen...
Her journey from "Cubicle to CEO" began when she quit her corporate marketing job at the end of 2017...without a backup plan. A self-described accidental entrepreneur, she landed her first client a month into the job search and decided she'd never submit another resume again. Ellen profitably bootstrapped her business growth, scaling that initial $300 client project into 7 figures in revenue; a milestone only 2% of female founders ever achieve, and one that feels especially momentous as a first-generation Asian American. To date, Ellen has served over 7,000 entrepreneurs and brands through her online courses + marketing agency services. Her online membership teaches solopreneurs who offer clients services how to make their first $10K month - without a large audience or posting every day.
She also hosts the award-winning Cubicle to CEO Podcast, rated a "new & noteworthy" show by Apple Podcasts during its release week and now downloaded in over 100 countries worldwide as well as charting in multiple Top 50 Entrepreneurship Podcast rankings. Ellen's business insights have also been featured on the TODAY show with Hoda & Jenna and in publications like Authority Magazine, HerMoney, Thrive Global, Databird Business Journal, and BlogHer.
Connect with Ellen:
Connect with SHE x SHINES: visit | instagram | podcast | linkedin
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