- Apr 12, 2021
- 2 min read

061. How to launch your business on a shoestring budget with Lisa Song Sutton

Listen On: Apple Podcasts | Spotify

So you want to grow your business...but the coins are tight. We get it! We’re talking with 4x entrepreneur Lisa Song Sutton on the art of resourcefulness as an entrepreneur. Lisa is the epitome of a multipassionate powerhouse adding Forbes writer, TedX speaker, real estate investor, and former Miss Nevada 2014 to her resume. We loved hearing her journey to entrepreneurship and all her gems on how she’s been able to successfully run 4 businesses.

LISTEN TO THE EPISODE

We talk about:

How to know which of your many ideas to pursue

Pursuing your passions without burnout

How to be resourceful with your marketing & sales

The importance of networking & community growing your business

Resources from this episode:

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Show Notes:

Lisa’s journey: From law school to full time at a firm to entrepreneurship
The birth of Sin City Cupcakes in 2012
How Lisa made the transition from full time at the law firm to full time entrepreneur
How to know which of your ideas to pursue
Lisa’s advice to multipassionates on avoiding burnout
How to be resourceful with your sales & marketing
Getting past mindset blocks
The importance of community & networking while growing your business
Where to connect with Lisa
SXS rapid fire question round

About Lisa..

Lisa Song Sutton is an entrepreneur, real estate investor and former Miss Nevada. She started her business career working in a top Las Vegas law firm. She then went on to create multiple companies of her own. Her first business, Sin City Cupcakes is an iconic Las Vegas treat that delights tens of thousands of locals and visitors each year. Lisa is also co-founder of Ship Las Vegas, Elite Homes – Christie’s International Real Estate, and Liquid & Lace swimwear.

Lisa often publishes articles for Forbes, Inc. Magazine, and Business Insider on business and entrepreneurship. She’s passionate about sharing her message of leadership, empowerment, and action with various audiences, encouraging people, especially women, to take a seat at the table and make their voices heard.

Lisa continues to stay actively involved in her community serving on nonprofit boards, including StartUpNV – Nevada’s only statewide business incubator and has been selected as a Global Shaper by the World Economic Forum and was named a Top 10 Social Entrepreneur to Watch.