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5 Reasons You Should Define Your Audience

If you’ve started blogging, created a side business, or made the plunge into your own business, it’s highly important for you to figure out who your audience is!⠀ ⠀ When we try to help & talk to everyone, we actually help no one. It’s the difference between “I want to help women entrepreneurs” vs “I want to help 20 year old women graduating from college start side hustles to help pay off their student loan debt.”⠀ ⠀ Time to get specific ladies! In our SXS Academy course, we walk you through step by step how to determine who it is you’re serving, with the exact methods we used to create SHE x SHINES! Here are just a few reasons why defining a specific audience is important to your business:⠀ ⠀ 1 // 🖼 It helps you to create specific and targeted content for email lists, social media posts, and sales funnels.

⠀ ⠀ 2 //🗺 It gives you a clear direction and purpose when starting your business, project, or blog.⠀ ⠀ 3 // 💁🏽 It helps you to stand out in a large market!⠀ ⠀ 4 // 👑 It helps you to grow an authentic and real community.⠀ ⠀ 5 // 💎 It creates brand recognition. People know exactly what they’re getting when they follow you! ⠀

determine your audience to grow your business

Tell us : What challenges or wins have you experienced while figuring out your audience? And be sure ask us your questions here, or slide into our DMs, and we’ll answer your questions in a quick, 60-sec video! ⠀


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